Google Glass and running of the bulls part of travel company promotion
Photo Credit: Footage of the running of the bulls in Pamplona, Spain. Authentic Voyages is sending two Google Glass wearers to record their experiences there. Authentic Voyages
Skift Take
Google Glass will be promoted through so many travel and cultural experiences in the future that use of the wearable tech will undoubtedly wear thin, but for now Authentic Voyages is wise to get ahead of the pack in its marketing for running of the bulls.
As sure as The Sun Also Rises, travel companies will be making the most of Google Glass, and one U.S.-based travel company is already getting some marketing punch in this way out of the annual running of the bulls, etched in history by the Hemingway novel, in Pamplona, Spain.
Authentic Voyages, with
