What a $24 billion car rental market means to the U.S. travel economy
Photo Credit: Jaclyn Waggoner, left, and Jason Gillespie, center, work the counter at a Enterprise Rent-A-Car office in St. Louis, Missouri, on August 30, 2012. St. Louis Post-Dispatch / David Carson/St. Louis Post-Dispatch/MCT
Skift Take
Car rental companies don’t often air the details of market reach and regulatory issues, making Enterprise’s comments a broad but interesting overview of an industry that remains unaffected by the growing number of startups trying to disrupt it.
What are car rental companies' roles in the travel economy? They support the domestic automotive industry, provide transportation for urban locals and travelers, support tens of thousands U.S. jobs, and foster career growth.
This, according to one executive at Enterprise Holdings, the world's largest car rental company in terms of revenue, fleet, and employees.
Bryan Rothery, Assistant Vice President of Government & Public Affairs for Enterprise Holdings, Inc., which operates the Enterprise, Alamo and National car rental brands, spoke Tuesday before the U.S. House Subcommittee on Commerce, Manufacturing and Trade, detailing the economic benefits of the nearly $24 billion U.S. car rental market.
Enterprise Holdings, the world's largest car rental company in terms of revenue, fleet, and employees, generated $15.4 billion in revenue and operated 1.3 million vehicles in 2012.
Rothery breaks down the billion dollar indust
