Chinese Travel Boom – How to Profit: New Skift Research


Skift Take

Chinese travelers are eagerly embracing new travel opportunities as restrictions ease, with a strong desire to explore their dream destinations and engage in unique cultural experiences.

In a new Skift Research report, entitled Understanding the Chinese Traveler Post-Covid: ​Survey Findings and Trends​, we explore various stages of the Chinese travel journey, decode their spending habits, and offer key takeaways for Destination Management Organizations (DMOs) and travel suppliers.

We conducted a survey to get a deep understanding of the travel behavior of Chinese consumers: their preferences, motivations, and expectations. The findings provide valuable insights for those looking to tap into the lucrative Chinese travel market