U.S. Travel Rebound Getting Stronger: New Skift Recovery Index
Skift Take
A lot of positive vibes came from the travel industry during March. Many countries performed strongly in our Skift Recovery Index, with U.S. key indicators, in particular, up across the board.
Last month might go down as a true turning point for the travel industry. The Skift Recovery Index tracks how recovery is taking shape, with the global performance breaking through the 50 percent barrier for the first time since March 2020. That means that overall, the travel industry is performing at half of pre-pandemic levels.
This might sound like a long way of returning to normalcy, but the recovery is far from equal across the globe and folded within this average are some strong recovery stories. Mexico, the top performer in March, is tracking at 81 percent, and the U.S. moved up 10 percentage points to perform at 73 percent of pre-pandemic levels.
Intrinsically interlinked, the fact that the U.S. is performing well is benefiting both the U.S. itself, with domestic travel levels up considerably, and Mexico. Accordi
