Avis Tackles Urban Congestion By Teaming Up With Ridehailing Rivals
Photo Credit: Avid Budget Group Chief Innovation Officer Arthur Orduña speaking at Skift Global Forum 2019 in New York City on Sept. 18, 2019. Skift
Skift Take
Cities are getting more crowded with vehicles, and people are becoming more reluctant to use cars during business and leisure trips. Smart technology can help.
The advent of ridehailing apps has caused car rental companies to grapple with a changing market, where travelers increasingly choose to use Uber or Lyft rather than rent a car.
Arthur Orduña, chief innovation officer for Avis Budget Group, does not see this as an us- versus-them industry, however. Orduña spoke Wednesday at Skift Global Forum 2019 in New York City about ways car rental companies and alternative mobility companies can come together to solve a problem harmful to both: urban congestion. These companies include ridehailing, scooter and bike services.
“In a survey we talked to both business and leisure travelers, an
