Senior Buddy System and 9 Other Tourism Trends This Week
Photo Credit: Strasbourg, France is shown in this photo from November taken by someone on a river cruise. A new matching site helps solo seniors find traveling partners. Flickr / Jenni Konrad
Skift Take
This week in tourism news, a new matching site could help solo seniors find buddies for their next trips. The Philadelphia tourism board also looks at under-appreciated demographics, targeting Latino travelers after yearlong dividends from a black-centric campaign.
Tourism News Weekly Roundup
Throughout the week we post dozens of original stories, connecting the dots across the travel industry, and every weekend we sum it all up. This weekend roundup examines tourism trends. For all of our weekend roundups, go here.
>>Senior travel is a lucrative and growing segment, but many seniors stay home because they don’t want to go solo. A travel advisor’s new matching site for seniors may be a modest solution: Travel Specialist Develops a Buddy System for Seniors on Vacation
>>Even in 2018, many travel companies still hesitate to engage people of color through marketing. Those companies, which are leaving money on the table, could take a cue from Visit Philadelphia's long-running video series featuring a member of The Roots: Philly Tourism Board Builds on Its Success Attracting Black
