Trivago Tries to Outwit Google and 10 Other Digital Trends This Week
Photo Credit: A photo of all of price-comparison website Trivago’s IT people during a three-day, off-site team meeting in Noordwijk, on the Dutch North Sea coast, in summer 2016. Trivago's CEO argues that such events are one reason why it outmaneuvers bureaucratic Google. Trivago
Skift Take
These are the digital trends we were talking about this week.
Throughout the week we post dozens of original stories, connecting the dots across the travel industry, and every weekend we sum it all up. This weekend roundup examines digital trends.
For all of our weekend roundups, go here.
>>Your eyes weren't fooling you. Late last year, Trivago really did spend more on its TV ads than ever before in many markets: Trivago Wants to Find Profitability and Spend Big on Marketing, Too
>>It will take some time before passengers can count on reliably fast Wi-Fi on every flight: Gogo Has More In-Flight Internet Bandwidth Than It Knows What to Do With (Sometimes)
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