United is overhauling its MileagePlus program to give more awards to those with the carrier’s credit cards as it looks to attract more high-spend travelers.
Accor’s Essendi update signals a complex, multi-shareholder deal that hinges on governance talks, not just price, with management still targeting a 2026 close.
AI booking platforms could become the new gatekeepers of travel demand. Wyndham is among the hotel groups plugging in their inventory and hoping to capture bookings at a lower cost than through OTAs.
Premium travelers, led by U.S. outbound, are keeping Europe’s network carriers profitable even as demand in the rest of the plane – and other parts of the world – softens.
We sometimes think of independent hotels as relatively powerless given the strength of the OTAs and the big hotel chains. Will agentic AI turn the tables?
In 2018, Airbnb had a "superguest" loyalty plan in the works to reward frequent guests with premium benefits, but it never came to be. Might the loyalty benefits being tested resurrect some of those plans?