First read is on us.

Subscribe today to keep up with the latest travel industry news.

United Airlines to Introduce Free Starlink Wi-Fi to Entire Fleet


United Airlines Airbus plane

Skift Take

United will become one of the biggest carriers to use Starlink Wi-Fi as it seeks to court more business and premium travelers with free and high-speed internet access.
Summarize this story

Select a question above or ask something else

Summarize this story

United Airlines said it plans to install Elon Musk’s Starlink Wi-Fi throughout its fleet, becoming one of the largest U.S. carriers to use the satellite-based service.

The carrier said it will start testing the Starlink service early next year, expecting the first passenger flights to be equipped with the service in late 2025. The Federal Aviation Administration has to certify the equipment on each type of plane United operates. 

The service will also be free — United currently charges $8 for in-flight Wi-Fi to MileagePlus members and $10 to nonmembers. 

 “This connectivity opens the door for an even better inflight entertainment experience, in every seatback — more content, that’s more personalized. United’s culture of innovation is, once again, delivering big for our customers,” said CEO Scott Kirby in a statement. 

Passengers will be able to access live TV and streaming, shop online, browse social media, and use multiple devices at the same time. 

United said Starlink will also give its pilots, flight attendants, gate agents and technicians the ability to carry out the same capabilities on air, especially when working in a remote location or when traditional internet services are impacted by power outages or natural disasters.

United Makes a Bid for Business and Premium Travelers

The use of Starlink is part of a broader effort to attract more business and premium travelers through faster — and free — in-flight Wi-Fi. During the first quarter, for example, United saw a 14% increase in corporate bookings. 

Airlines have slowly started making their in-flight Wi-Fi free. In August, Delta Air Lines said it would make its Wi-Fi free across its global network. American Airlines said in March it would offer free ad-sponsored Wi-Fi on some domestic routes. 

Typically, in-flight Wi-Fi is spotty, but airlines are hoping to provide more consistent service through satellite-based technologies. 

As a result, Starlink is beginning to become a popular option. In the U.S., Hawaiian Airlines and JSX use Starlink. SpaceX, the company that owns Starlink, also has deals with Qatar Airways, Latvia’s airBaltic and Tokyo-based Zipair for internet service. 

Correction: This article has been updated to clarify American’s Wi-Fi offerings. American announced it would offer a version of free Wi-Fi that’s ad-sponsored for some routes.

Up Next

Hotels

LVMH’s New Luxury Travel Push With Belmond

In 2025, Belmond is rolling out offerings with old-school opulance that feels ripped from the pages of an Agatha Christie novel — if Christie's characters had wellness spas and farm-to-table dining. Think of Belmond as an anti-Aman: less minimalist zen, more maximalist glamour.
Experiences

Why the Need for Play Is Reshaping the Travel Industry

As the experience economy evolves the travel industry, brands are under pressure to meet rising expectations for activity-led bookings. In a fireside chat at Skift Global Forum East, Ross McAuley, MD advisor and director general of Play Qiddiya City DMMO, pulled back the curtain on how play serves as a bridge between destinations and travelers in this new reality.
Sponsored
Tourism

How Saudi’s First Helicopter Company Is Shaping Its Key Sectors: Watch Video

As Saudi Arabia continues to diversify its economy under Vision 2030, new transportation solutions are reshaping key sectors. The country’s premiere commercial helicopter service, The Helicopter Company (THC), is actively contributing to the Kingdom’s transformation through its diverse services.
Sponsored