These U.S. Cities Want the World Cup Final – and its Millions in Tourism Spending


Skift Take

Not only is the final game worth millions in tourist spending, destinations will win bragging rights and put themselves on the map with new tourist markets.

FIFA’s 2026 World Cup with be in North America and the biggest U.S. cities have their eyes on one big prize: Hosting the final match.

The contenders are most likely Los Angeles, Dallas, and New York's surrounding area. Only three stadiums are large enough to host the final game, said NYC Tourism+Conventions President and CEO Fred Dixon. "It's LA's new SoFi Stadium, which is a nice shiny new object, the Cowboy Stadium, and MetLife in New Jersey," he said.

FIFA is expected to release the match schedule and locations in September and the final game contenders have been clear about what they want.  

New York: "We're the media capital of the world, the nation's largest city, the largest catchment of soccer fans in the world, the most diverse community in America," he said. "The fans around the world think we're hosting the finals. If you ask people just randomly, where do