2022 Archives

With the search engine also publishing the methodology and framework for other travel sellers to adopt, there's a greater chance that carbon emissions data will eventually become standardized, and less confusing. But there's still a long way to go.

Good morning from Skift. It's Wednesday, April 12, in New York City. Here's what you need to know about the business of travel today.

Selina's launch of a loyalty card will be eyed by other emerging brands in travel lodging. Its choices in marketing the card to early-career travelers will be watched by all hoteliers coveting that segment.

The corporate travel agency’s management team was fairly bullish during an investor day at the New York Stock Exchange on Tuesday, but can anyone really predict the true shape of business travel in the next year or two?

Backyard tourism continues to dominate as predicted — most Europeans will stick even closer to home this year. But their increased preference for air travel versus train, according to the report, is concerning and comes just as the European Union aims to crack down on emissions.

As travel returns, destination marketing organizations are looking for new and innovative ways to connect with potential visitors. In this video, Dan Holowack, co-founder and CEO of CrowdRiff, shares why leveraging visual stories across the web is both a powerful marketing strategy for destinations and a popular channel for travelers seeking unique experiences.

As travel rebounds, revenue managers looking to capture demand and drive profitable growth need to balance scalable automation with a customer-focused strategy. Cloud-based tools that deliver personalized offers and react quickly to changing consumer preferences can help.

Booking.com is on track for a strong summer, but Carlo Olejniczak acknowledges his company faces fierce competition from rivals such as Airbnb. He explains his company's strategy in areas such as short-term rentals in the video.

Good morning from Skift. It's Tuesday, April 12, in New York City. Here's what you need to know about the business of travel today.

Weirdly, airlines are the upselling masters. But spacious hotels and short-term rentals have much more to cross-sell to travelers than any flying tin cans have. Calling all consumer brands and local artisans: Here's the new "product placement."