Skift Take

On the frontline of a global-local movement, software company Zoho’s rural revitalization concept could catch on.

Series: Future of Work

Future of Work

Editor’s Note: Skift Future of Work briefing is available exclusively every Friday for subscribers to Skift Pro.

As organizations start to embrace distributed work and virtual meetings, the corporate travel and meetings sectors are preparing for change. How will travel managers respond to new patterns of employee mobility? What role will hotels play in catering to distributed workforces and distributed meetings? Can destinations, and airlines, capitalize on the anticipated boom in digital nomads? Does the coming future of work increase or decrease the travel spend?

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Employees at business software company Zoho can literally enjoy the fruits of their labor when they turn up to work at its headquarters in Austin, Texas. That’s because it transformed the 360-acre site into a farm at the start of the pandemic. While not every company has the