Surging Covid Cases Didn’t Deter Americans From Taking Summer Vacations: New Skift Travel Tracker Survey
Skift Take
Despite rising Covid-19 cases, 35 percent of Americans traveled in July. But most are not taking their typical summer vacations.
The new, even more severe surge of coronavirus cases across the country didn’t seem to stop Americans from traveling, as the earlier round did. According to Skift Research's July U.S. Travel Tracker survey, 35 percent of Americans traveled in July, continuing the slow-climbing trend since April.
Certainly, the fact that we all have better knowledge of the virus and are more confident about protecting ourselves against it now plays a big role in it. But this doesn’t mean that the travel sector is well on a track to recovery. Rather, challenges abound in the next few months.
Among all the travel verticals, the situation for the airline sector
