Can Scotland Create a Regional Travel Tech Hub for a Post-Coronavirus World?
Photo Credit: Scottish Highlands Flickr / Robert J. Heath
Skift Take
Countries lack a playbook in coping with the pandemic's effect on tourism, but Scotland is one to watch when it comes to its new effort to boost its travel tech sector.
Scotland wants to plant the seeds for recovery following the coronavirus pandemic. Edinburgh on Tuesday debuted Traveltech for Scotland, a public-private partnership aiming to support travel technology companies and use their talent to aid the tourism industry.
Investing in the travel sector might not seem an obvious move for a nation facing recession. But Scotland charts its own path. Scottish Enterprise has joined with the European Regional Development Fund to put together a three-year, about $450,000 (£342,000) project to build a supportive network for travel tech companies. The University of Edinburgh will lead the effort to create a so-called travel tech cluster, or informal, no-fee membership network.
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