Loyalty Prime Raises Funding for Subscription-Based Tech: Travel Startup Funding This Week
Photo Credit: An image of The Sagamore, a property that belongs to Sagamore Preferred Hotels Group. Loyalty Prime, a startup that creates enterprise software to run loyalty programs, has raised $5.4 million (€5 million) in Series B funding, and the service is used by Preferred Hotels Group. Preferred Hotels Group
Skift Take
Several travel companies, such as Preferred Hotels & Resorts and Frankfurt Airport, have used the services of Loyalty Prime, a startup that builds next-generation software for running loyalty programs. Loyalty Prime's new funding is part of a wave of investment that we expect to see in loyalty tech companies.
Travel Startup Funding This Week
Each week we round up travel startups that have recently received or announced funding. Please email Travel Tech Reporter Justin Dawes at jd@skift.com if you have funding news.
This week, travel startups announced more than $14 million in funding.
Earlier this week, Skift was first to report that Ayenda, a Colombian budget hotel brand, had raised $8.7 million in Series A funding. Kaszek, Latin America's largest homegrown venture firm, led the round.
>>Loyalty Prime, which creates enterprise software to run loyalty programs, has raised $5.4 million (€5 million) in Series B funding.
Hi Inov, a venture capital fund, led the round. Other investors included BayBG Bayerische Beteiligungsgese
