Expense Manager Serko Accelerates Global Expansion With Booking.com Partnership
Photo Credit: Serko's booth advertising Zeno at GBTA 2019. Serko
Skift Take
Now that Zeno is well-established in Serko's home market, the next step is to bring that same popularity abroad. The travel management company is forming partnerships with major players to help it gain traction in the U.S. and Europe.
It's been a little over a year since New Zealand expense management company Serko launched Zeno, its tech-focused booking and expense platform — and so far the product is quickly catching on.
The company’s operating revenue grew nearly 30 percent to $14.7 million over the past six months, as more and more customers switch over from Serko to the more-expensive Zeno platform, the company reported in an earnings release Wednesday. The product's popularity is helping the company move beyond its home market into the United States and continental Europe.
Serko is still in the early stages of its international expansion, having initially entered the United States in 2018. Over the past year, the company nearly doubled its staff, going from 106 to 173
