Skift Tech Forum: Carnival Builds a Connected Cruise Experience
Photo Credit: A promotional image of Carnival Corporation's Ocean Medallion and mobile app. Carnival Corporation
Skift Take
Cruising has lagged behind other sectors of travel when it comes to digitization and personalization. A new wave of technology, though, is creating a more seamless experience for cruisers around the world.
Cruise lines around the world have embraced technology in recent years, connecting guests with digital tools and reducing friction for cruisers around each vessel.
John Padgett, chief experience and innovation officer at Carnival Corp., has used new technology to provide stronger personalization for passengers while achieving near complete adoption among guests on ships that have been outfitted with Ocean Medallion technology.
By connecting pre- and post-trip content more strongly with the onboard experience, Padgett has helped to enable Carnival's various brands with more advanced tools to engage passengers.
Padgett will speak on June 27 at Skift Tech Forum in San Francisco.
To see a video of this Skift Tech Forum session, click here
Skift Editor’s Note: This interview has been edited for clarity and length. Skift:
