The Many Ways Travel Companies Target Luxury Agents


Skift Take

In certain sub-sectors — luxury and cruise spring to mind — travel agents still play a big part in driving sales. Hoteliers and tour operators know this and are happy to splash the cash in order to get some of their business.

Series: New Luxury

Luxury Travel News

The Skift New Luxury column is our weekly column focused on the business of selling luxury travel, the people and companies creating and selling experiences, emerging trends, and the changing consumer habits around the sector.
Travel agents are still a key part of the travel ecosystem, especially at the luxury end of the market with consumers happy to outsource their travel planning to professionals. Underscoring their importance are the many ways luxury travel companies — especially hotels and tour operators — are willing to accommodate agents. Hotels offer benefits such as early check-in and late checkout for clients, as well as fast-track upgrades, while tour operator Abercrombie & Kent holds a biennial get-together for its best performing agents. The internet may