Skift Take

These are the hospitality trends we were talking about this week.

Throughout the week we post dozens of original stories, connecting the dots across the travel industry, and every weekend we sum it all up. This weekend roundup examines hospitality.

For all of our weekend roundups, go here.

>>Count Stephen P. Joyce as yet another hotel CEO determined to make travel and tourism a priority for the Trump Administration: Choice Hotels CEO to Trump: Travel Rhetoric Is ‘Offensive’ and ‘Incongruent’

>>Big brand names still matter, but as consumers become more sophisticated labels are not the only marker of success: Chinese Outbound Luxury Travelers Look to Smaller Hotel Chains

>>Best Western Is Testing Voice-Activated Rooms: Like Marriott and other hotel companies, Best Western is figuring out if there’s a home for Amazon’s Alexa in the hotel guest room.

>>Hotel CEOs realize that if tourism to the U.S. drops, it could have a significant adverse impact not only on their own businesses but the industry, and the economy, as a whole: Hotel CEOs Push Back Against Trump on Travel Ban, Brand USA and Cuba

>>Yet again, Wyndham Rewards isn’t missing out on any chance to capitalize on the opportunities opening up in the pending integration of SPG with Marriott Rewards: Wyndham Partners With Caesars on Loyalty Programs

>>Like everyone else in hospitality, Wyndham finally has its own soft brand collection to boot: Wyndham Launches a New Independent Lifestyle Brand: Trademark Hotel Collection


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Tags: hospitality, Travel Trends, trends roundups

Photo credit: Marriott CEO Arne Sorenson (right) was interviewed on stage by ABC News correspondent Rebecca Jarvis at the NYU Hospitality Industry Investment Conference on June 5. Mark McQueen / NYUSPS

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