Skift Take

These are the hospitality trends we were talking about this week.

Throughout the week we post dozens of original stories, connecting the dots across the travel industry, and every weekend we sum it all up. This weekend roundup examines hospitality.

For all of our weekend roundups, go here.

>>Has “Millennial mindset” just become a euphemism for “smart” and “decent” these days? Holiday Inn’s New Look Was Designed for the Millennial Mindset

>>Everyone, including Starwood founder Barry Sternlicht, it seems, is seeing the tremendous value of investing in the extended stay space: Starwood Founder Launches New Extended Stay Brand Uptown Suites

>>Mr & Mrs Smith has carved out a unique space in the market, and its evolution over the last decade speaks to the radical changes in the ways we discover, book, and return to hotels: Video: Mr & Mrs Smith and Bridging the Gap Between Content and Booking

>>For an industry that’s historically averse to conflict, Sorenson’s advice may be hard to put into action. But the industry will be complacent at its own peril: Marriott CEO: Travel Industry Must Respond to Growing Political Isolationism

>>Wyndham might not have 30 hotel brands like Marriott, but it does have the world’s largest timeshare business and a pretty robust vacation rental business, too. Leveraging the power of all three of its businesses just makes us wonder: Why haven’t they tried to do this before? Wyndham Is Finally Harnessing Its Global Scale Via Loyalty

>>Hilton’s Honors Loyalty program just got bit more powerful with new functionality that allows for pooling of points among parties of 11: Hilton Launches Points Pooling for Its Honors Loyalty Program


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Tags: hospitality, Travel Trends, trends roundups

Photo credit: Travelers' voices cannot be ignored, said Marriott CEO Arne Sorenson this week. Pictured is Sorenson speaking at the World Travel & Tourism Council Global Summit in Bangkok on April 26. World Travel & Tourism Council / Flickr

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