Skift Take

OnceThere has proven it can attract some investor attention but tours and activities is a sometimes-low margin business and it's next step is demonstrating it can link up with more booking sites in the U.S. and around the world.

fundingroundupEach week we create a roundup of travel startups that have received or announced funding that week. The total amount raised this week among companies we tracked was $14.2 million.

Here are three companies that announced they raised funding this week. You can see previous roundups here.

>>Travel agent and tour operator technology provider TravelTek raised a $6.4 million venture round from new investor YFM Equity Partners and this is the Scotland-based company’s first round of funding. It offers an application program interface that connects travel agents and tour operators to a global database of leading travel suppliers.

The company’s product suite also includes dynamic packaging solutions, consumer-facing websites, booking platforms, back-end software, customer relationship management software and a platform that helps tour operators control pricing and distribute contracts.

>>OnceThere, an Austin, Texas-based startup with deep investor, management, and distribution ties to HomeAway, raised a $4.4 million venture round from undisclosed investors. This latest round brings the company’s total funding to about $5.5 million.

The company launched in May and sends travelers targeted emails a week before their travel if they booked through a vacation rental or hotel site. Emails contain tours and activities suggestions that HomeAway, for example, deems germane to a particular property and consumers can click on an experience and book it in real-time.

Besides, OnceThere has signed-on sister site VRBO, TurnKey, the Austin Convention and Visitors Bureau, the Charleston South Carolina Convention and Visitors Bureau, and Wild Dunes Resort, a Destination Hotel in South Carolina. OnceThere’s supply includes 83 tour operators and attractions that offer about 200 experiences.

>>Pay By Group raised a $3.4 million seed round from new investor Payment Ventures and existing investors 500 Startups, Amino Capital, Great Oaks Venture Capital and Kima Ventures. This is the San Francisco-based company’s fourth funding round but its first three rounds were undisclosed. Pay By Group, founded in 2011, is a checkout option on travel and retail e-commerce sites that lets friends and families split the cost of hotels and flights.

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Tags: funding, vcroundup

Photo credit: OnceThere, which sends travelers targeted emails about tours and activities if they booked through a vacation rental or hotel site, raised $4.4 million this week. OnceThere

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