As Uber dips its toes in the logistics and delivery industry it has to be careful of how thin it spreads itself as its core product faces scrutiny around the world.
Business travel is a natural extension of Booking.com's already giant leisure business. If it really takes hold, though, the company will have to treat it as much more of an entity in its own right than as merely a convenient add-on.
New York City has some of the nation's highest airfares, but the fourth quarter 2014 numbers show the rise of other business hubs like Houston was reflected in pricey ticket costs.
Starwood enters a period of uncertainty as the braintrust tries to figure out a way for the chain to get its mojo back. Is Starwood too big to merge with another global chain? We'll see.
Although it is playing it safe to a certain extent, National Geographic pulls off the trick of both hiring from within and getting a new digital perspective.
Rather than push tourists away, Germany's complicated history - and more recent revitalization - is what draws them in. It's the tourism board's challenge to make sure Berlin and Munich aren't the only places that benefit.
The introduction of the Apple Watch has benefited all digital platforms by inspiring smart companies to re-think the mobile interface. SIA clearly used the opportunity to provide useful functions for its passengers, regardless of what mobile device they rely on when they travel.
Given Booking.com's digital prowess, its new service for hotels is likely to be an attractive one for a segment of the hotel market. But isn't it ironic that Booking.com is poised to get more involved in hotels' digital operations just when European regulators are trying to limit its influence?