Media and PR

Special New Skift Trends Report: Deep Dive Into Google’s Travel Ambitions

Google is already the dominant player in travel advertising but now, after four years of acquisitions and product development, the search giant is finally integrating its flight and hotel products. It is also ramping up Book on Google with the goal of making Google a go-to venue for travel transactions.
Hotels

Andaz Hotels’ Development Pipeline Kicks Into Overdrive

Andaz was the first corporate hospitality group to base its brand identity on the idea that a hotel could be a portal into the local neighborhood, and now it's building on that by introducing guests to more destination partners outside the hotels.