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Skift

2015 › November

Hotels

What Marriott’s CEO Told Marriott Employees About the Impending Merger

CEO Arne Sorenson writes a letter to Marriott employees, laying out the compelling reasons for the merger and assuring them that the integration will go as smoothly as possible.
Alexandra E. Petri | 11 years ago
Airlines

American Airlines’ New Loyalty Program Makes Big Changes to AAdvantage

American isn't going as far as Delta or United did, but its changes are in line with the industry shift to measuring loyalty in dollars spent, not miles flown.
Dan Peltier | 11 years ago
Hotels

What Marriott’s CEO Told Starwood Employees About the Impending Merger

Marriott's CEO Arne Sorenson addresses Starwood's fleet of employees by offering them assurance through transparency and a healthy dose of optimism for the future.
Alexandra E. Petri | 11 years ago
Hotels

What Marriott Told Its Hotel Owners About the Impending Merger

The integration of Marriott and Starwood hotels will be fascinating to watch.
Andrew Sheivachman | 11 years ago
Hotels

What Starwood’s CEO Told Hotel Owners About Its Impending Acquisition

While Starwood's marquee brands will likely survive the acquisition, its mid-level brands could face challenges.
Andrew Sheivachman | 11 years ago
Online Travel

Daily Travel Startup Watch: Offpackers, untourism and More

These are the newest travel startups from AngelList vying for travelers’ interest and investors’ attention.
Dan Peltier | 11 years ago
Hotels

Branding Experts on Guest Reactions to Marriott-Starwood Acquisition

The Marriott-Starwood deal is much more than putting on a fresh coat of paint and moving on with business as usual. The integration process will likely take years, and franchisees can thank booking sites for their large role in that difficulty.
Dan Peltier | 11 years ago
Hotels

Airbnb’s Ambition to Be a Superbrand That Defines a Generation

Airbnb is evolving into a global movement that transcends travel because it's crafting a universal ideology that promotes positive human values wherever it does business.
Greg Oates | 11 years ago
Online Travel

Video: Priceline.com CEO on the Most Important Booking Metric

Understanding how Priceline.com turns lurkers into customers is key to gauging its success.
Jason Clampet | 11 years ago
Airlines

Airline Passengers in Asia Dislike Flying for Reasons of Their Own

Passengers everywhere are hard to please, but because Asian passengers are willing to reward airlines by paying for passenger experience upgrades then they're more likely to get what they want.
Marisa Garcia | 11 years ago

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