Twitter Travel Account Ghosting and Other No Shows During Latest Earnings Call
Skift Take
There is great potential for Twitter to be the go-to-site for consumers, but somehow the brand just ends up making the site more complicated for the mass market.
What happened to the Twitter Travel account?
It may not be a big deal that the account dedicated to keeping travel marketers up-to-date on Twitter has disappeared, but when you take a look at the entire Twitter Roll it looks as if there is no room for travel, not even in its media and entertainment section.
To be fair, Twitter does have travel broken out as a separate category under its case studies, but with half the year done just two campaigns, Louisiana Travel in January 2015 and On The Beach UK in June 2015, posted signific
