The Most Active Travel Industry CEOs on Twitter


Skift Take

When will the majority of travel CEOs smarten up and use social media to praise their employees and appreciate their customers? It's OK to be human.
Fewer than half of the CEOs of influential travel brands are present or active on Twitter. While the likes of Virgin's Richard Branson and the Trump Organization's Donald Trump wax poetic about their personal agenda, love, or politics, airlines such as American Airlines, Delta, and KLM boast about its social customer service times on Twitter but their CEOs don't feel it necessary to dive in. Mark Hoplamazian, the CEO of Hyatt, has roughly 2,500 followers but he's ahead of many of his peers. Hilton Worldwide's Christopher J. Nassetta, Accor's Sebastan Bazin, Loews Corp.'s James S. Tisch, and IHG's Richard Solomons don't have Twitter accounts. Hoplamazian took to Twitter last week to express his solidarity with the landmark ruling legalizing same-sex marriage in all 50 states. https://twitter.com/MarkHoplamazian/status/615277115391348736 AirAsia CEO Tony Fernandes continues to show his compassion and support for the victims and families of AirAsia 8501 in addition to Malaysia Airlines Flight 17 and 370. Fernandes was active on Twitter, communicating updates in the aftermath of the crash late last year of AirAsia 8501, and quickly became the modern model of a leader in crisis. He tweets about his personal life, including h