Hotels are promoting and engaging their local communities and partnering with a growing array of local independent businesses in an effort to create more options for travelers seeking “authentic” experiences.
Airbnb's capability for growth is much greater than any traditional hotel chain but it can also disappear faster than you can type "enforcement of municipal zoning and/or condo board rules."
June is an opportune time for travel brands to celebrate the role of fathers and milestones of same-sex marriages, but they need to be careful not to exploit the occasion and the movement.
TripAdvisor's new TV ad campaign mirrors the evolution of the TripAdvisor business, emphasizing "book, book, book." Consumers don't understand the differences between an Expedia and a TripAdvisor anyway and TripAdvisor's latest ads make the distinction moot.