Rethinking Hotel Communications for a Multi-Screen World

Skift Take
Mobility and the ability for brands to react in an anytime-anywhere capacity to traveler’s needs has become a must. Download this FREE report to understand how demands of the increasingly smartphone- and tablet-equipped consumer are reshaping the way travel brands interact with travelers.
This is an excerpt from our latest FREE Skift Trends Report, Travel Brands in a Multi-Screen World, brought to you in partnership with Adobe.
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A rethinking and re-imagining of hotel–guest dialogues is underway.
The expectation is increasingly that contact and cultivations of experiences will begin earlier in a given trip. And mobility and different kinds of screens are playing roles in this development. Travelers' understandings