The First Film From Marriott’s In-House Studio Is About Bellhops and Parkour
Photo Credit: A still from the new Marriott International short film "Two Bellmen." Substance Over Hype / Venom
Skift Take
Marriott is following through on the common ideologies of content marketing more than any other brand, which will make its initiatives even more fascinating to watch in a few years when we can tell whether they actually do or don't work.
Marriott International, which announced the creation of a global content studio in September, today released the first of its latest content initiative -- a trailer for its first 15-minute short film.
Marriott will soon create original short films, distributed on YouTube and screened at Marriott properties, for all of its 19 brands. Its debut, Two Bellmen, is a story about two competitive bellman who form a relationshi
