This week's ads take inspiration from viral videos, national statistics, and sporting events to add relevance to destinations outside of the usual tourist attractions.
There's no longer a one-size-fits-all method to meetings. Smart hotels are looking to new ideas -- even if they're very old ideas like yoga -- to offer better options for planners and guests.
Creating content is one of the biggest challenges brands face today. Marriott's strategy of looking inward for inspiration -- from employee stories to more graphic press releases -- is a strong starting point for any company looking to better engage and connect with customers online.
Finnair is the wildcard here. While not as big as BA, it's moves to become the preferred European carrier to Asia -- especially growing business centers in China -- may end up being the key to its long-term success.
These top-ranked airports are leading the hub-as-destination trend and doing it well by combining leisure activities with functional design elements and necessary tech innovations.
Tourism Australia is trying to create a sense of urgency in travelers pushing off a trip to Australia. The campaign will succeed for those that win a trip, but for others still wary of the journey, it'd be smart to raise awareness of the cost and length of such a trip.
It is rare that CEOs of airlines talk about their digital efforts in so much granular detail at investor conferences, so it is informative to hear Anderson's words around mobile and in-flight wi-fi.
The rate of delayed and lost luggage is dropping as passenger numbers rise, but it's necessary to remember that those passengers may also be checking fewer bags due to an increase in fees over the past decade.
Getting independent hotels that compete against one another and have various agendas to cooperate in a loyalty program such as Stash Hotel Rewards has its built-in challenges. However, despite the myriad obstacles, there is a market need for such a program.