5 Digital Trends We’re Tracking at Skift This Week

Every week we post hundreds of stories across various sectors in travel, connecting the dots across various global trends, and in these weekend posts we highlight the stories that tackle these trends. This one looks at top digital trends.

For all of our trends roundups, go here.

>> Mobile was often the magic word this year with CEOs: What Travel’s Top CEOs Have to Say About Consumers’ Mobile Habits

>> These are the moments that made the difference in travel this year: 25 Travel Moments That Mattered in 2014

>> Another reason why metasearch sites will be better to use: The Online Travel Booking Game in Europe Is About to Get Really Interesting

>> Priceline.com integrated Apple Pay into its new iOS 8 app last week, but it wasn’t first to the party: Apple Pay Will Become a Standard Option for Travel Brands

>> Last month Skift released its “State of Mobile Booking in 2015” report: Apps Vs. Mobile Web in the Travel Booking Ecosystem