5 Travel Brands Winning on Social Media for the Week Ending September 19, 2014

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Airlines and booking sites incentivized their audiences to book flights by publishing discounted fares to specific destinations. As a whole, the social media platform moves were much different this week. Most of the activity, although not as large, took place on Twitter.
Each Friday, we call out travel brands that have stronger than usual activity on social media. Using SkiftIQ, we’re able to track current performance versus past (60-day averages, unless otherwise noted) as well as notice spikes in activity that demonstrate a brand either has a viral hit on its hands, or a public relations mess to clean up.
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The latest social activity on SkiftIQ for the week ending September 19, 2014:
1. Virgi