The Increasing Importance of Instagram in Travel Marketing
Skift Take
Instagram is becoming the most effective marketing platforms in the evaluation stage — one step away from the purchase decision.
Earlier this week we launched our blockbuster new report "Instagram Strategies For Travel Brands", focusing on the rise of Instagram as one of the most effective marketing platforms in travel, and strategies brands are using to reach to the travelers.
Below is an extract, get the full report to get the full picture.
Images are more effective in communicating emotions and ideas than words.
The reason for this is two-fold; humans interpret the world throug
