Hotel Pipeline in U.S. Tilts Toward Midscale and Upscale Properties
Photo Credit: Holiday Inn is building the most new rooms in the U.S. this year, with its Holiday Inn Express brand leading the way. Flickr / Pilot Micha
Skift Take
The U.S. hotel pipeline isn't anywhere near pre-recession levels, but it is fairly healthy with the emphasis on midscale and upscale brands.
The U.S. hotel pipeline is booming, and hoteliers are looking for more upscale and midscale lodging options.
Economy hotel construction only represents 2% of the pipeline, with about 7,500 rooms, according to the June Lodging Econometrics Pipeline Trend Report.
“There’s very little competition in the economy sector and they don’t get as much revenue per available room,” says Jan Freitag, senior vice president a STR, which published its own June pipeline report with similar finding
