Twitter-Shy Japan Airlines to Use It for Flight Status Updates
Skift Take
JAL Adds Flight Info Accounts to It’s Twitter Profiles
Japan Airlines issued an announcement today calling attention to the silent debut on the 1st of July of its new JAL Flight Info Twitter accounts.
In English:
JAL is tweeting flight information on its official Twitter page.
We are waiting for your "follow"!— JAL Flight Info (@JALFlightInfo_e) July 1, 2014
And in Japanese:
JALの運航情報をつぶやく公式アカウントを開設いたしました。
ぜひご活用ください。— JAL 運航情報【公式】 (@JAL_flight_info) July 1, 2014
The airline will update the account four times a day at 5:30, 10:00, 16:00 and 19:00 (Japan Standard Time) with flight information for the current and and the following day of operations.
The airline advises that it will not reply to comments on Twitter through this JAL Flight Info Account.
JAL’s official Japanese Twitter account @JAL_Official_jp also does not appear to reply to customer service questions and is rather used to provide customers with information regarding its products and promotions. Launched on December 24, 2013, this account has thus far sent out 167 Tweets, most in Japanese, and has 18.2K followers.
According to SkiftIQ, JAL is one of the least active airlines on social media.
The airline is taking advantage of Twitter’s capabilities to keep passengers informed of critical news on both its Twitter channels, including today with dangerous weather conditions brought on by Super-Typhoon Neoguri.
Typhoon is approaching Okinawa area. For latest flight status, please check on Twitter @JALFlightInfo_e
— JAPAN AIRLINES【JAL】 (@JAL_Official_jp) July 8, 2014