The 5 Travel Brands Winning Social Media the Week Ending May 2, 2014

Skift Take
Get insight into the little wins that can build into big successes.
Sharing awesome moments, collaborating with a celebrity, being of service to your audience and spreading animal appreciation is rewarding for brands -- at least they were this week on social media.
Starting today, each Friday we'll be calling out travel brands that have seen stronger than usual activity on social media. Using SkiftIQ, we're able to track current performance versus past, as well as notice spikes in activity that demonstrate a brand has either a viral hit on its hands, or a public relations mess to clean up.
The latest so