Skift Take

The calendar is directly in line with The Standard's cool and somewhat funky brand. And The Standard ensured that guests gifted with the calendar will keep the hotel in mind all year long.

The Standard Hotel has come up with the perfect way to portray the encouraging and infuriating sides of working in a hotel.

The boutique hotel group created its hilarious and well-designed 2014 calendar based on the staff’s favorite guest comments and requests throughout the year. The comments came from guests at each of the group’s 5 hotels in New York, Los Angeles, and Miami.

Selected guests were surprised with a wrapped calendar during holiday stays at the hotel. Brand fans can also buy the calendar online for $35.

The Standards calendar was produced by creative agency KesselsKramer London, designed by Erik Kessels, and photographed by Thomas Mailaender.

Click through the slideshow above to read the comments that inspired the photographs.


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Tags: customer service, design, standard hotel, standard hotels

Photo credit: The Standards, a collection of boutique hotels in Los Angeles, Miami, and New York, created its 2014 calendar based on customers' comments. The Standard