NYC Citi Bikes Will Help Power the Iconic New Year's Eve Ball Drop
Skift Take
Outside of promoting Citi Bike at one of the busiest crossroads of New York during the one of the busiest times of the year, the city also builds its reputation as environmentally friendly while evolving the traditional New Year's Eve event.
2013 was the year of bikeshares in the United States and especially New York City where the country's largest program launched in May. Therefore, it seems fitting that the city's blue Citi Bikes play
