Jamaican Tourism Board's New York Campaign Has Excellent Timing
Skift Take
It's nice to see Jamaica's tourism board do something other than rest on its laurels. Now if it could only make the reality of visiting the island and its poor infrastructure, dodgy police, and dirty streets as stress-free as this promotion.
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On the first snowy and cold day of the fall, commuters in the New York City area were greeted with a wrap-around cover that promoted Jamaica on the free daily M
