The Louvre launches crowdfunding campaign to purchase national treasure


Skift Take

Social media has a found specific niche within the art community where small museums use platforms like Kickstarter to fund exhibits while the Louvre appeals directly to patrons.
I first saw them in a newspaper ad: two figures, carved from ivory. The ad invites any reader to become a patron of the Louvre by contributing to their purchase. This is not the first time that the