Party at sea: Why every cruise line will soon have an “all-you-can-drink” alcohol policy
Skift Take
Norwegian is the fourth cruise line to test the packages, meaning its only a matter of time before the partiers don’t choose an operator based on the presence of a package, but its prices and options.
Add Norwegian Cruise Line to the list of major cruise operators testing "all-you-can-drink" alcohol packages.
The Miami-based company has begun offering what it is calling an all-inclusive drinks package on three of its 11 ships...at $49 per person per day plus gratuity.
Norwegian is following in the footsteps of industry giant Carnival, which has been testing an unlimited drinks package on a handful of ships since August.
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