The startup’s biggest challenge will be acquiring flyers that are willing to put down $7,000 on a domestic round-trip flight for a private jet to also be okay with sharing that “private” flight.
Turns out you don’t have to be part of the 1 percent to fly in a private jet after all. Thanks to newly launched BlackJet, anyone can book a seat on a private jet to take them across the United States. Wait, did we say anyone? We mean anyone who can afford to pay $7,000 for a round-trip flight — and have been invited to use the service.
The idea is the same as Uber: You might not be able to afford a private car and driver, or private jet, but you can theoretically afford to hire one on-demand. Once you become a member of the site for a few thousand dollars, you are guaranteed a seat on any flight in the markets BlackJet serves, which right now are New York, Los Angeles, and South Florida.
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