Skift Take

UK, which is the biggest source of Irish tourism, still remains depressed, and Olympics had no effect on the business. So still a long way to go before back to 2007 levels.

The latest Fáilte Ireland Tourism Barometer has shown business sentiment returning to levels last seen in 2007 though some sectors are outperforming others. The hotel sector seemed to be doing better while other accommodation providers and the restaurant sector remain significantly challenged.

Other findings:

— Business confidence has now almost returned to heights last seen in 2007.
— Over two in five (43%) hotels report an increased average room yield in 2012,
compared to a lower proportion (29%) reporting a decrease.
— Attractions have continued to enjoy a fairly positive year. Nearly half (46%)
have increased their visitor numbers to date compared to this time last year
and about a fifth (19%) have achieved the same level.
— Most (82%) respondents say that the London 2012 Olympics had no effect on
their business. Some (13%) say it had a negative effect.
In the restaurant sector, there is still no sign of turning the corner. The numbers
of people going into restaurants are unchanged, but they are spending less.
— The caravan & camping sector has been hit badly by the weather this

Full Sep 2012 tourism update embedded below:

Download (PDF, 1.83MB)


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Tags: ireland

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