A huge hotel revamp is in the works for Australia’s Great Ocean Road
Skift Take
New resorts, hostels, and B&Bs would greatly boost tourism in the Great Ocean Road, Victoria, Australia, but tourism planners must be careful not to overcrowd or otherwise harm the iconic coastline.
A NEW tourism blueprint for the Great Ocean Road is calling for a big jump in resort tourism facilities to be built along the world-class route to accommodate more than 10 million visitors a year by 2030.
The report, funded by industry and state and federal governments, calls for an additional 3440 guest rooms in the Great Ocean Road region over the next 20 years.
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