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From Chicago's exercise in mock confidence to Kazan, Russia's attempt to explain to listeners where it may be, slogans like these spoke for destinations before social media did it for them.
Earlier in the year we published an article by Sharon Gochenour on the evolution of Kansas City’s visual identity, looking at the city’s attempt to rebrand itself with the slogan ‘The Fountain City’. The post generated a lot of discussion over on Tumblr, with many of our followers sharing their own city’s slogan. Here’s eight of our favourite ones and what they might mean.
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Tags: marketing, social media, tourism
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