Quantcast
SkiftX SkiftM&A

Priceline Group Completes $2.6 Billion OpenTable Acquisition

@denschaal

Jul 26, 2014 9:11 am

Skift Take

Let the games begin as the Priceline Group’s acquisition of OpenTable, and TripAdvisor’s acquisition of LaFourchette officially place restaurants firmly in the “travel” space in terms of mindset. Yelp anyone?

— Dennis Schaal

Free Report: The State of Chinese Outbound Market Travel

Free Report: The State of Student Travel

Skift

The OpenTable iOS app. Skift


And then there were six.

The Priceline Group officially completed its $2.6 billion acquisition of OpenTable, which becomes the sixth high-profile brand within the group, joining Booking.com, Priceline.com, Agoda, Kayak and RentalCars.com.

“OpenTable is a premium online brand with significant global potential and we couldn’t be more excited to welcome the team to The Priceline Group family,” said Darren Huston, CEO of the Priceline Group, July 24. “We look forward to supporting OpenTable’s growth, through both enriched restaurant partnerships and innovative experiences for our collective customers.”

As with the Priceline Group’s other brands, OpenTable will be managed independently, and its current management will stay in place. OpenTable will continue to be headquartered in San Francisco.

The closing of the transaction came one day after TripAdvisor revealed plans to focus on expanding internationally its own restaurant reservations platform, LaFourchette.

Tags: , , ,

Follow @denschaal

Next Up

More on Skift

5 Hospitality Trends We’re Tracking at Skift This Week
Interview: Accor CEO Shares Why Hotels React Slowly to Industry Revolutions
All Videos From the Skift Global Forum Are Now Available For Viewing
From Campaigns to Content: The Evolution of Hotel Marketing