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JetBlue Behind the Scenes Video, First Flight With Device Use From the Gate

@denschaal

Nov 02, 2013 7:00 am

Skift Take

JetBlue’s first out of the gate status on permitted use of portable electronic devices below 10,000 feet isn’t going to upend market share dynamics, but it definitely makes United, American, Southwest and others look pretty lethargic.

— Dennis Schaal

Evolving Strategies in Travel Ad Tech and Bookings

 / JetBlue

JetBlue passengers on flight 2302 from JFK to Buffalo, New York, mark the fact that they are the first U.S. passengers permitted to use portable electronic devices below 10,000 feet. / JetBlue


Claiming bragging rights for the first U.S. flight yesterday with permitted use of portable electronic devices gate-to-gate, JetBlue posted a video [embedded below] showing what actually took place at the beginning of flight 2302 from JFK to Buffalo.

As a few passengers applaud, a crew member tells passengers “please be kind to your neighbors. Use your inside voice.”

Passengers pose with their smartphones and tablets.

A pilot views a message giving the OK in the cockpit, and a flight attendant views a paper detailing a FAQ and JetBlue policies on the issue.

JetBlue and Delta were in a race to be first after the FAA announced its new policies on portable electronics, and JetBlue appears to have been first out of the gate.

Here’s the video:

Celebrating our First PED-Approved Flight from JetBlue on Vimeo.

JetBlue circulated a press release yesterday about its new policies on portable electronic devices, noting it was “the first U.S. airline to allow customers on all flights, fleet-wide to use personal electronic devices (PEDs) during all phases of flight, on all flights, effective immediately.”

But, JetBlue’s publicity efforts were muted by the events at LAX earlier in the day.

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