Rooms Hotels

Detroit’s hotel industry gets a boost in business as occupancy rates reach 68 percent

Excerpt from Detroit News

Skift Take

The city’s hotels took a hit in 2000 and have been struggling at unprofitable rates since, but a rejuvenated auto industry should lead to higher rates and filled rooms.

— Samantha Shankman

The resurgence of Metro Detroit’s hotel industry continued in October, when its occupancy rate hit at least a six-year high of nearly 68 percent. Occupancy rates of 70 percent or higher usually produce profits, experts say.

It is the single largest monthly year-over-year increase so far in 2012.

The comeback of the Detroit automakers and their suppliers is helping to increase business in the hotel industry, Troy-based hotel consultant Ron Wilson told The Detroit News in September.

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