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Delta SkyMiles voted worst in frequent flyer survey

Excerpt from Frequent Business Traveler

Jul 03, 2012 6:15 am

Skift Take

There’s nothing worse than an airline frequent flyer program when it’s tough to book awards travel, and respondents to this Frequent Business Traveler and FlyerTalk survey expressed frustration with Delta in this regard. The airline, which has been all over Facebook with its booking widgets, prides itself on its technology so it must be especially disappointing that road warriors expressed their frustrations with the SkyMiles awards calendar.

— Dennis Schaal

Turnkey Analytics to Track Your Competitors

While they may appear to be similar at first glance, not all frequent flyer programs are created equal.

If you are trying to decide which frequent flyer program to be loyal to and your primary goal is reward redemption for airline tickets, take note of the following: experienced flyers, i.e. those who know the ins and outs of the various programs, rated Alaska Airlines’ Mileage Plan the best, and are also quite happy with American, Southwest, JetBlue, and United, in that order.


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