Tour Operators

Get the latest tour operator news with Skift’s authoritative coverage. Critical updates and analysis from the world of tours and activities—essential for professionals to stay ahead in a competitive market.

Our articles cover a wide range of topics related to multi-day tour operators as well as day trips from tours and activities companies.

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From consumer behavior changes to technological advancements transforming tour operations, Skift keeps you updated on all travel industry shifts.

Stay informed about significant mergers and acquisitions, regulatory changes, and market dynamics that shape the industry. Our news coverage features insights into major players like Thomas Cook and emerging operators shaping the future of travel.

Exclusive interviews with industry leaders, comprehensive case studies, and insightful reports curated by Skift experts. Gain the knowledge needed to navigate and succeed in the tour operator landscape.

Browse our collection to gain new insights and inspiration for your tour operator business.

Business Travel

Apple Leisure Group CEO Believes Vacations Are Much Better Than Virtual Reality

The CEO of Apple Leisure Group isn't concerned about the prospect of virtual reality or other technology taking the place of actual vacations. But he is worried about the impact of policy that throws up roadblocks to traveling — a much more immediate concern.

Hannah Sampson | 7 years ago

Business Travel

Skift Forum Europe Preview: Thomas Cook CEO on Reinventing Mass-Market Tourism

Thomas Cook is an old dog in the travel industry that has definitely learned some new tricks. From Thomas Cook Money to offering the ability to book a specific hotel room, the company is personalizing the travel experience for the future.

Dan Peltier | 7 years ago

Tour Operators

TUI Group Wants a Bigger Slice of the Tours and Activities Market

With TUI accumulating so much customer data, it makes sense to deploy that knowledge to its transfers, and tours and activities business. The sector is still fragmented and a player with deep pockets like TUI should be able to make inroads.

Patrick Whyte | 7 years ago

Business Travel

Thomas Cook Looks to Turkey and Egypt to Ease Its Pain in Spain

Spain's popularity among UK tourists has not dwindled. Thomas Cook will be hoping demand to higher-margin destinations such as Turkey continues to grow or else it faces an expensive summer.

Patrick Whyte | 7 years ago

Business Travel

European Tour Operators Still Worry a Lot About January Bookings — Here's Why

Common wisdom among tour operators has always been that to have a good year, you needed to have a good January, and it is still no different. While the reasons for booking holidays early might hark back to the pre-Internet era, the consumer pattern hasn't changed very much.

Patrick Whyte | 7 years ago

Business Travel

Ski Resort Operator Compagnie des Alpes Buys Travelfactory

The world's biggest operator of ski resorts, Compagnie des Alpes, wants to fend off the threat of third-party distribution by offering consumers a one-stop shop for booking all parts of a trip. Leave it to the French to lead the resistance.

Sean O'Neill | 7 years ago

Tour Operators

Asian Activities Booking Platform Klook Heads to the Americas

Hong Kong-based Klook has selected the Americas as its first stop for expansion outside Asia. To beat the deeply entrenched competition, it will have to find partners that can adapt to the needs of Asian travelers.

Raini Hamdi | 7 years ago

Business Travel

Thomas Cook China Operation Faces Strong Opposition

China is a tiny part of its overall business right now, but Thomas Cook is thinking long term. Whether the company's expansion into China is a success or not will probably come down to the strength of its local opposition, which is deeply entrenched.

Patrick Whyte | 7 years ago

Business Travel

Thomas Cook Sees Profit Slump in UK Division

Thomas Cook indicated that the problems in the UK were specific to this summer and that overall the business is in good shape. That might be the case but if the UK economy is hit by any Brexit-related issues in 2018 it could be a similar story – or worse – next year.

Patrick Whyte | 7 years ago

Business Travel

Black Millennial Travelers Plan Trips Around Safety and Acceptance

New data suggest that black travelers make decisions based on safety and acceptance, but should black travelers have to pay more than their white counterparts for those benefits?

Sarah Enelow | 7 years ago